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A Moral Obligation To Protect Biodiversity?

Union for Ethical BioTrade survey shows growing consumer awareness, but lower confidence about what companies are doing.

A majority consumers  feel that companies have a moral obligation to ensure that they have a positive impact on people and biodiversity, according to survey data in the 2020 UEBT Biodiversity Barometer. More than 70% of the 6,000 consumers surveyed suggested their trust is higher when a brand’s commitment to ethical sourcing of biodiversity is independently verified. “I am extremely encouraged by UEBT’s contributions to the Convention’s objectives over the last decade, particularly with regar...

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